📊 New Alli Certified Datasource: Dynamic+ Creative Performance!

A new Alli Certified Datasource for Dynamic+ creative performance is now live for JSX, Kohler, and Charter.

This datasource lets teams analyze creative performance at the Dynamic+ template and variant level, making it easier to compare different variations and see what’s driving results. Plus, since it’s built on Certified Datasources, you can also slice the data by geo, funnel stage, marketing objective, and more—all with the reliability of cross-channel, clean data.

Looking to learn more about Certified Datasources? Check out the documentation!

👥  Audience Planner - Two great updates just landed!

1. Spain Support 🇪‍🇸 

You can now build personas for Spain with audience targeting across Meta, Snap, TikTok, and YouTube—complete with reach estimates for all four platforms.

2. Gender Targeting for Youtube available across all countries 

Gender is now available as a targeting option for YouTube, giving you more control when sizing audiences using gender based targeting options i.e. you can now see how genders affect your overall reach, views and impressions for different budgets using the reach curve for Youtube.